Ino Mei is inspired by geometry and Grecian minimalist patterns. The dynamic aesthetics, the charming motifs, the particular designs, the high quality, and the perfect fit are some of the characteristics of her collections.
Her first Swim & Resort Wear collection was launched in 2017, and until 2019 the brand was under the etiquette "HeartbeatInk Gold Label".
Since the beginning, Ino has been very concerned about who makes her clothes, and that all the production is done locally. Therefore, everything is designed, printed with non toxic dyes, and ethically hand-made in Athens, Greece, where the company is also based.
Ino Mei for People Magazine.
Photo by Spyros Chamalis // Styling: Kimberly Zomenou.